EMP: FINAL CONCEPT

Here is the final concept/target for the EMP:


Create a study that both informs the reader of the commercial & scientific uses of eye tracking, as well as the history of the research tool and highlight potential creative uses of eye tracking within a graphic design parameter. Intersperse the study with ‘Creative case studies’, these are the results of my eye tracking experiments that will be reinterpreted into personally generated graphic visuals.